Mission: To reduce domestic violence in society and contribute to social change by promoting safe and healthy relationships through, education, advocacy and funding community services and programs that share in our mission.

Results: Domestic violence is an epidemic in our society and a publichealth and safety concern. A child's exposure to domestic abuse is the strongest risk factor for transmitting violent behavior from one generation to the next. Awareness is the first step in enacting change and the Man Up Crusade is dedicated to breaking the cycle of violence. The program was launched in 2012 by bringing a "purple" night to professional rodeo events. Across the nation the color purple and the purple ribbon has been adopted to show support for victims and advocates to honor those who have lost their lives at the hands of someone they once loved. Our goal is to make "purple" recognized for domestic violence in a way that pink is recognized for breast cancer. In 2014 the Crusade is contracted with multiple rodeo's covering six western states.

Programs: To reduce domestic violence in society and contribute to social change by promoting safe and healthy relationships through education, advocacy and funding community services