It's definitely more for younger kids, like maybe six-ish. I bought it for my 12-year-old. He likes it, so I guess my opinion doesn't matter much, but I certainly wouldn't recommend it for an older kid. All that said, it's actually pretty high quality for the price, and the tricks are cute and simple. Definitely a good buy for a kid interested in learning a few magic tricks.
Rating: [4 of 5 Stars!]