Causes: Animals, Environment, Natural Resources Conservation & Protection, Wildlife Preservation & Protection

Mission: The mission of NatureServe is to leverage the power of science, data, and technology to guide biodiversity conservation and resource management.

Target demographics: imperiled and endangered species and ecosystems

Geographic areas served: International

Programs: Conservation products and services: includes developing products and services based on natureserve and nhp/cdc data, and projects that focus on providing analytical or interpretive services to meet specific customer needs. Activities include; eo-based products and services; gis services; biodiversity mapping; conservation assessment and planning; issue oriented publications; forestry certification and public web offerings.

scientific data and methods: includes projects that involve developing methodology and standards. Projects may include some analysis and interpretation, but this is not the primary focus. Activities include: terrestrial vegetation methods and data development; freshwater data methods and data development; marine methods and data development; benchmark data standards; trends and viability analysis through element and occurrence ranks and specifications; multi jurisdictional dataset development; heritage systems support; ecological systems methods and data development.

technology research and development: includes development of information management and delivery systems to support the organization's mission of building a knowledge base for biodiversity status, distribution and trends; and the delivery of that knowledge via online tools and desktop/cloud-based applications.